Trinny London Bondi Emporium Store

On Thursday 6th June 2024, Portobello PR invited a selection of key media and influencers to enjoy a VIP experience at Trinny London’s Bondi Junction Westfield and Emporium Melbourne locations, with the goal of creating awareness and coverage for both stores, while also driving consumers to shop and book appointments.

Throughout the day we welcomed a diverse mix of 21 key guests across both locations, who were welcomed by the Trinny London store staff and Clemenger teams, before being taken through a one-on-one consultation by a Trinny London MUA. Most guests brought along a friend or loved one with them to the appointment, this helped drive guests to capture more content of their experience.

During appointments, guests were educated on the product and brand, and were matched to their best shades via Match2Me, while they had their full face of makeup expertly applied by a Trinny London MUA. Guests left with their own refreshed Trinny London kit, which included a personalised stack and any makeup must-haves for their upcoming travels / Euro summer holidays.