Trinny London Brisbane Pop Up

On Thursday, August 22, 2024, Portobello PR hosted a VIP event at the newly opened Trinny London pop-up at Chermside Westfield. The event aimed to generate buzz and coverage for the new store while encouraging shoppers to visit and book appointments.

We welcomed 16 key media and influencers, along with their guests, who were greeted by Trinny London staff and the Portobello Team. Each guest enjoyed a personalised one-on-one consultation with a Trinny London MUA. Many attendees brought friends or loved ones, which helped them capture and share more content from their experience.

During their appointments, guests learned about the brand and products, were matched to their ideal shades using Match2Me, and had their makeup expertly applied. They left with a refreshed Trinny London kit, featuring a personalised stack and essential items for a perfect Spring look.

The event was a tremendous success, with influencers and media especially appreciating the opportunity to attend this event and share their experiences with their followers.