Summer Fridays Jet Lag Deep Hydration Serum & Hydration Mist Facial
On Thursday 7th November 2024, Summer Fridays engaged with Portobello PR to bring to life the Jet Lag Hydration Spa at SELF by The Parlour Room in Clovelly.
The event allowed Sydney-based media and influencers to immerse themselves in the new Jet Lag range, experiencing the new Jet Lag Deep Hydration Serum and Jet Lag Hydration Mist first-hand.
Guests arrived to preview the full Summer Fridays range on display throughout the venue, alongside branded moments and decals, before being shown through to their treatment room, where they indulged in their facial which heroed Summer Fridays products from start to finish, focusing on the Jet Lag range and highlighting the USPs of the products.
A total of 20 guests were in attendance, including Beauty Editors from top-tier publications, as well as select beauty/lifestyle influencers. The Portobello team were on site to speak with guests and educate them on the brand and products for the duration, and the SELF therapists were thoroughly inducted on the brand by Summer Fridays beforehand. Before leaving, guests also enjoyed bespoke blue spirulina smoothies by the famous cafe Harry’s Bondi.
We received an overwhelmingly positive response from all guests on the event, with everyone feeling incredibly refreshed post-facial and enjoying the hydrating effects on their skin.