STANCE MELBOURNE POP-UP STORE LAUNCH
On December 16th, Stance, known for turning socks into a statement piece opened its first Pop-Up retail location in Melbourne Central. The store showcases collections across lifestyle and performance, including brand collaborations ranging across socks, men’s underwear, and t-shirts.
Stance is known for doing collaborations with some of the biggest names in the industry including Quentin Tarantino, Rihanna and Jaden Smith, as well as brands including Hello Kitty, Kith, Carhartt and New Balance, putting socks on the map as a statement accessory.