TIGERLILY ESSENTIAL SWIMWEAR LAUNCH

On Thursday, 3rd December, Portobello PR and Tigerlily welcomed Media and Influencers into a bohemian luxe gifting suite at our Paddington showroom to celebrate the launch of the Essential Swimwear Collection.

Tigerlily began developing recycled swimwear over 5 years ago using revolutionary ECONYL® regenerated polyamide fibre and have continued to use it ever since. The Essential Swimwear Collection features an extensive range of cuts and colours to flatter all shapes and sizes.

The room was styled with naturally dried florals by My Violet to create a perfect photo moments for all guests and refreshments supplied by local kombucha company, Naked Bondi.

With the team from Tigerlily joining us on the day, it was a great opportunity to educate guests on the sustainability efforts of Tigerlily and what is yet to come for the brand in the future.

The Essential Swimwear campaign was shot at Wategos Beach, Byron Bay, by esteemed photographer Trevor King and with natural beauty, Dominique Elissa, the face of the collection.

Key guests included: GRAZIA, WHO Magazine, Woman’s Day, New Idea, Now To Love, Pedestrian, Marie Claire, Natalie Roser, Bella Varelis, Francesca Hung, Laura Dundovic, Jessica Rowe, Em Gurr, Brittany Hockley, Cassidy Mcgill

Check out the gallery below - Shot by Byron Martin.